One Product, Installed Right, Every Time
We get asked a lot why we don't offer more siding options. The honest answer is that we used to install a wider range of products, and over years of work on homes throughout Ferndale and the rest of Whatcom County, one material consistently held up to our climate and one didn't need constant homeowner intervention to keep looking good. That material is James Hardie fiber cement. So we stopped installing everything else.
This isn't a marketing gimmick. Standardizing on one manufacturer means our crews install it the same correct way on every job, we know exactly how it performs over ten and twenty years in this region, and we can stand behind the warranty without hedging.

What Ferndale's Climate Actually Does to Siding
Ferndale sits close enough to the water that salt air is a real factor, not a theoretical one. Add in Whatcom County's driving winter rain, long stretches of overcast humidity, and a moss season that can run from October well into spring, and you've got an environment that punishes any siding material with weak points around moisture absorption, seam gaps, or coatings that break down under UV and damp cycling.
Wood-based products, including engineered wood siding and traditional cedar, depend on paint or factory coatings staying fully intact to keep water out. Once a coating scratches, chips, or wears at a cut edge, moisture gets into the substrate, and in our climate that substrate rarely gets the chance to fully dry out before the next rain arrives. Vinyl handles moisture fine on its own, but it expands and contracts significantly with temperature swings, can warp or crack in wind-driven weather, and its color is baked into a thin surface layer that fades unevenly over time — with no repaint option built into the product.
Why Fiber Cement, Specifically Hardie
Fiber cement is made from cement, sand, and cellulose fibers, which makes it dimensionally stable — it doesn't swell with moisture or expand and contract the way wood or vinyl do. It's also non-combustible, which matters to a lot of homeowners and to insurance carriers. James Hardie has been manufacturing this product category for decades and has engineered specific product lines for different climates through its HZ5 formulation, which is what we install here in the Pacific Northwest. That formulation is designed around exactly the kind of moisture exposure and freeze-thaw cycling Whatcom County sees.
ColorPlus Factory Finish
Most of what we install uses Hardie's ColorPlus finish, which is baked on in a controlled factory environment in multiple coats, rather than sprayed or brushed on site after installation. That matters in a climate like ours because field-applied paint has to cure in whatever weather shows up that week — and in Whatcom County, a dry, mild curing window isn't guaranteed. A factory finish also carries its own dedicated warranty against fading and peeling, separate from the substrate warranty.
Warranty Structure
James Hardie backs its siding with a transferable limited warranty on the fiber cement itself, plus the separate finish warranty on ColorPlus products. Transferability matters to homeowners who may sell within the warranty period — it's a real asset attached to the house, not just paperwork that dies with the original owner.
What Correct Installation Actually Involves
Fiber cement is not a forgiving product if it's installed casually. Getting the performance Hardie promises depends on details that are easy to skip: proper clearance from grade and roofline, correct fastener placement and spacing, factory-cut versus field-cut edges being sealed or primed, rain screen or drainage plane installation where it's called for, and butt joints and penetrations flashed correctly rather than just caulked. We install to Hardie's published specifications because that's what keeps the warranty valid and what actually keeps water out of the wall assembly over the long run — which, given our rain totals, is the entire game.
What We're Not Saying
We're not going to tell you vinyl, LP SmartSide, or cedar are junk — plenty of those products are engineered well and have their place. What we're saying is that after years of installation work across this region, we decided we'd rather be excellent at one system that's proven itself against salt air, sustained rain, and moss pressure than be average across five products with different failure points and different maintenance demands. Standardizing lets our crews build deep, specific expertise instead of spreading it thin.
Color and Style Range
Hardie's product lines cover lap siding, shingle-style panels, board-and-batten vertical siding, and trim in a range of factory colors, so choosing Hardie doesn't mean limiting your home's look. It means the look you choose is backed by a finish and substrate built for exactly the weather Ferndale sees.
If you're planning a siding project and want to talk through what Hardie would look like on your specific house — budget, style, and timeline — we're happy to come take a look and put together a straightforward, no-pressure estimate.
Ferndale Siding